And it’s clear that the movies are a huge reason that people get excited to install and play apps featuring Captain America, Spider-Man, and Iron Man. Marvel provided GamesBeat with an exclusive look at some of the numbers for its games from April 28 through May 11, which is the two-week period following the international release of Civil War. Marvel is a subsidiary of The Walt Disney Company, which recently revealed it is applying the Marvel and Star Wars model to its entire roster of properties. Google Play and the iOS App Store are responsible for a $36.9 billion gaming industry, and Marvel has several games near the top of that list thanks to its licensing work with development partners. That traffic has turned into some serious revenue, which reveals just how well the comic publisher’s strategy for the gaming market is working. Marvel’s latest film is one of its most critically acclaimed releases ever, an it’s also pushing gamers to the company’s games and other digital products.įollowing the release of Captain America: Civil War late last month, apps like Marvel Future Fight have seen a huge bump in popularity. At the event, we will also announce 25 top game startups as the 2024 Game Changers. We're thrilled to announce the return of GamesBeat Next, hosted in San Francisco this October, where we will explore the theme of "Playing the Edge." Apply to speak here and learn more about sponsorship opportunities here.
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